:root{--ink:#141413;--surface:#20201d;--paper:#f4f1e9;--muted:#bdbdb4;--orange:#ff7a32;--line:#ffffff29;--body:'DM Sans',sans-serif;--heading:'Manrope',sans-serif}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:24px}body{margin:0;background:var(--ink);color:var(--paper);font:400 18px/1.6 var(--body)}a{color:inherit;text-decoration:none}button{font:inherit;cursor:pointer}a,button{touch-action:manipulation}a:focus-visible,button:focus-visible{outline:3px solid var(--orange);outline-offset:5px}h1,h2,h3,p{margin:0}h1,h2,h3{font-family:var(--heading)}.navigation{height:112px;padding:24px 64px;display:flex;align-items:center;justify-content:space-between;gap:40px;background:var(--ink);position:relative;z-index:1}.logo img{display:block;width:200px;height:auto}.navigation nav{display:flex;gap:40px;margin-left:auto;margin-right:64px;font-size:15px}.navigation nav a{padding:12px 0}.nav-action{font-size:15px;border-bottom:1px solid var(--orange);padding:12px 0;display:flex;gap:32px;align-items:center}.nav-action span{font-size:24px;color:var(--orange)}.hero{position:relative;min-height:784px;overflow:hidden}.hero-photo{position:absolute;right:0;top:0;width:65%;height:100%;object-fit:cover;object-position:center 0%}.hero-scrim{position:absolute;inset:0;background:linear-gradient(90deg,var(--ink) 22%,#141413f0 37%,#14141352 63%,#14141300 78%),linear-gradient(0deg,#141413 0%,transparent 25%)}.hero-copy{position:relative;padding:76px 64px 150px}.eyebrow{font:500 12px/1.5 var(--body);letter-spacing:.16em}.hero-copy .eyebrow:before{content:'';display:inline-block;background:var(--orange);width:24px;height:2px;margin:0 12px 4px 0}h1{font-size:94px;font-weight:500;line-height:1.03;letter-spacing:-.065em;margin:28px 0}em{font-style:normal;color:var(--orange)}.intro-copy{font-size:19px;line-height:1.65;color:#e0ded6;max-width:490px;margin:28px 0}.cta{display:inline-flex;align-items:center;justify-content:space-between;gap:28px;background:var(--orange);color:var(--ink);border:0;border-radius:100px;min-height:56px;padding:16px 26px;font-size:16px;font-weight:600;line-height:1.5}.cta:hover{background:#ff975d}.barbell{font-size:20px;letter-spacing:-3px;margin-right:3px}.micro{font-size:12px;letter-spacing:.01em;margin:12px 0 0;color:var(--muted)}.hero-bottom{position:absolute;bottom:30px;left:64px;right:64px;border-top:1px solid var(--line);padding-top:24px;display:flex;justify-content:space-between;font-size:11px;letter-spacing:.12em}.hero-bottom span:last-child{letter-spacing:0;font-size:13px}.hero-b{display:none}.approach{padding:104px 64px 96px}.section-heading{display:flex;align-items:flex-start;justify-content:space-between;gap:48px}.section-heading>.eyebrow{padding-top:12px;color:var(--orange)}h2{font-size:56px;line-height:1.12;letter-spacing:-.045em;font-weight:500}.section-heading h2{width:66%}.section-heading h2 span{color:var(--muted)}.principles{display:grid;grid-template-columns:repeat(3,1fr);gap:48px;margin-top:64px}.principles article{border-top:1px solid var(--line);padding-top:24px}.number{font-size:12px;color:var(--orange)}h3{font-size:24px;line-height:1.3;font-weight:500;letter-spacing:-.03em;margin:24px 0 12px}.principles p{font-size:16px;color:var(--muted);max-width:330px}.coach{padding:0 64px 104px;display:grid;grid-template-columns:1fr 1fr;gap:112px;align-items:center}.portrait{position:relative;height:572px;background:#d9dfd8;overflow:hidden}.portrait img{width:100%;height:100%;object-fit:cover;object-position:center 25%;display:block}.portrait span{position:absolute;bottom:16px;left:16px;padding:8px 14px;border-radius:50px;background:var(--ink);color:var(--paper);font-size:12px}.coach-copy .eyebrow{color:var(--orange);margin-bottom:24px}.coach-copy h2{margin-bottom:24px}.coach-copy>p:not(.eyebrow){font-size:24px;line-height:1.5}.coach-copy>p.secondary{color:var(--muted);font-size:17px;margin-top:20px;max-width:430px}.credentials{display:flex;flex-wrap:wrap;gap:8px 20px;font-size:12px;border-top:1px solid var(--line);padding-top:24px;margin-top:32px;color:var(--muted)}.text-link{display:inline-flex;gap:24px;align-items:center;border-bottom:1px solid var(--orange);padding:14px 0;font-size:16px;margin-top:16px}.text-link span{color:var(--orange);font-size:24px}.closing{position:relative;text-align:center;padding:104px 32px;background:var(--surface)}.closing h2{font-size:100px;margin:28px 0 32px;line-height:1.02;letter-spacing:-.06em}.closing .eyebrow{color:var(--muted)}footer{display:flex;align-items:center;justify-content:space-between;gap:32px;padding:40px 64px;font-size:11px;color:var(--muted);letter-spacing:.08em}footer img{width:165px;height:auto}footer span:last-child{letter-spacing:0}dialog{border:1px solid var(--line);border-radius:16px;background:var(--paper);color:var(--ink);padding:40px;max-width:480px;width:calc(100% - 32px)}dialog::backdrop{background:#0009}dialog h2{font-size:28px}dialog p{margin:20px 0;font-size:16px}dialog .cta{width:100%}
/* Concept 02: warm editorial, not a recolour of concept 01. */
html[data-concept=b] body{background:var(--paper);color:var(--ink)}html[data-concept=b] .hero-a{display:none}html[data-concept=b] .hero-b{display:block}html[data-concept=b] .navigation{color:var(--paper)}.opening{padding:56px 64px 64px}.opening .eyebrow{color:#55544d}.opening-grid{display:grid;grid-template-columns:1.8fr 1fr;gap:48px;align-items:end;margin-top:28px}.opening h1{font-size:84px;line-height:1.05;letter-spacing:-.06em;font-weight:800;margin:0}.opening h1 em{color:var(--ink)}.opening-grid>div{padding-bottom:6px}.opening-grid p:not(.micro){font-size:18px;margin-bottom:24px}.opening .micro{color:#5a5952}.photo-chapter{height:570px;position:relative;background:var(--ink);color:var(--paper);overflow:hidden}.photo-chapter>img{position:absolute;right:0;top:0;width:60%;height:100%;object-fit:cover;object-position:center 0%}.photo-chapter:after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,var(--ink) 26%,#141413b0 44%,transparent 65%)}.chapter-copy{position:relative;z-index:1;padding:56px 64px}.chapter-copy .eyebrow{color:var(--orange)}.chapter-copy h2{font-size:57px;margin-top:52px;font-weight:500;line-height:1.1}.photo-caption{position:absolute;right:32px;bottom:24px;z-index:1;background:var(--ink);border-radius:32px;padding:8px 16px;font-size:12px}html[data-concept=b] .approach{padding-top:80px}html[data-concept=b] .section-heading{display:block}html[data-concept=b] .section-heading h2{width:auto;font-weight:800;margin-top:24px}html[data-concept=b] .section-heading h2 br{display:none}html[data-concept=b] .section-heading h2 span{color:var(--ink)}html[data-concept=b] .section-heading .eyebrow{color:#55544d}html[data-concept=b] .principles{gap:16px;margin-top:48px}html[data-concept=b] .principles article{background:#e8e4da;border:0;padding:28px;border-radius:24px}html[data-concept=b] .number{color:#59574f}html[data-concept=b] .principles h3{font-weight:700}html[data-concept=b] .principles p{color:#57564e}html[data-concept=b] .coach{gap:96px}html[data-concept=b] .portrait{border-radius:28px;height:510px}html[data-concept=b] .coach-copy h2{font-weight:800}html[data-concept=b] .coach-copy .eyebrow{color:#57564e}html[data-concept=b] .coach-copy .secondary,html[data-concept=b] .credentials{color:#57564e}html[data-concept=b] .credentials{border-color:#14141333}html[data-concept=b] .closing{margin:0 24px;border-radius:32px;background:var(--orange)}html[data-concept=b] .closing h2{font-weight:800}html[data-concept=b] .closing em{color:var(--ink)}html[data-concept=b] .closing .eyebrow,html[data-concept=b] .closing .micro{color:var(--ink)}html[data-concept=b] .closing .cta{background:var(--ink);color:var(--paper)}html[data-concept=b] footer{background:var(--ink);color:var(--muted);margin-top:24px}
@media(max-width:700px){body{font-size:16px}.navigation{height:90px;padding:18px 24px;gap:16px}.logo img{width:150px}.navigation nav{display:none}.nav-action{font-size:12px;gap:12px;white-space:nowrap}.nav-action span{font-size:20px}.hero{min-height:910px}.hero-photo{width:100%;height:460px;object-position:center top}.hero-scrim{background:linear-gradient(0deg,var(--ink) 0%,var(--ink) 48%,#141413cc 54%,transparent 77%)}.hero-copy{padding:380px 24px 96px}h1{font-size:58px;letter-spacing:-.055em;margin:20px 0}.hero-copy .eyebrow{font-size:10px}.intro-copy{font-size:17px;margin:24px 0}.intro-copy br{display:none}.hero-bottom{left:24px;right:24px;bottom:22px;padding-top:16px;font-size:9px}.hero-bottom span:last-child{display:none}.cta{font-size:15px;min-height:54px}.micro{font-size:11px}.approach{padding:64px 24px}.section-heading{display:block}.section-heading h2{width:100%;margin-top:24px}h2{font-size:38px}.principles{grid-template-columns:1fr;gap:32px;margin-top:36px}.principles article{padding-top:20px}.principles h3{font-size:23px;margin:12px 0}.principles p{max-width:none}.coach{padding:0 24px 64px;grid-template-columns:1fr;gap:36px}.portrait{height:420px}.coach-copy>p:not(.eyebrow){font-size:21px}.coach-copy>p.secondary{font-size:16px}.coach-copy .eyebrow{font-size:10px}.credentials{gap:8px 14px;font-size:11px}.closing{padding:64px 24px}.closing h2{font-size:65px}.closing .eyebrow{font-size:10px}footer{padding:32px 24px;flex-direction:column;align-items:flex-start;gap:20px}.opening{padding:36px 24px}.opening-grid{grid-template-columns:1fr;gap:24px;margin-top:20px}.opening h1{font-size:48px}.opening .eyebrow{font-size:10px}.opening-grid p:not(.micro){font-size:17px;margin-bottom:20px}.photo-chapter{height:670px}.photo-chapter>img{width:100%;height:430px;object-position:center top}.photo-chapter:after{background:linear-gradient(0deg,var(--ink) 0%,var(--ink) 28%,#14141388 46%,transparent 70%)}.chapter-copy{padding:380px 24px 64px}.chapter-copy .eyebrow{font-size:10px}.chapter-copy h2{font-size:32px;margin-top:18px}.chapter-copy h2 br:nth-of-type(2){display:none}.photo-caption{left:24px;right:auto;bottom:16px;padding:0;font-size:10px}html[data-concept=b] .approach{padding-top:60px}html[data-concept=b] .section-heading h2{font-size:36px}html[data-concept=b] .principles{margin-top:32px;gap:12px}html[data-concept=b] .principles article{padding:24px}html[data-concept=b] .coach{gap:32px}html[data-concept=b] .portrait{height:420px}html[data-concept=b] .closing{margin:0 12px;border-radius:24px}html[data-concept=b] .closing h2{font-size:60px}}
.portrait img{object-position:center top}html[data-concept=b] .section-heading h2 span{display:inline-block;margin-left:.18em}
@media(max-width:700px){.opening h1{font-size:39px}.chapter-copy h2 br:nth-of-type(2){display:initial}html[data-concept=b] .section-heading h2 span{display:block;margin-left:0}}
.barbell{position:relative;display:inline-block;flex:none;width:24px;height:20px;border-left:3px solid currentColor;border-right:3px solid currentColor;font-size:0;letter-spacing:0;margin:0 3px}.barbell:before{content:'';position:absolute;left:-6px;right:-6px;height:2px;top:9px;background:currentColor}.barbell:after{content:'';position:absolute;left:2px;right:2px;top:3px;bottom:3px;border-left:2px solid currentColor;border-right:2px solid currentColor}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}